The Internet has shrunk the world. Offering your content in a local language opens your website to more traffic, reaching a larger audience and allowing you to appear more local. Appearing to be local is given as the single most important factor, ahead of price, for most customers. For companies that want to reach a global audience, publishing localised content will allow search engines to understand which pages to serve - mostly based on the user’s location and language.
At Livelink, we have established best practice for delivering multi-lingual sites including domain management, website architecture, optimised navigation, content strategy and search engine optimisation. We have a number of clients with multilingual websites including Mono Pumps, GEW and LINPAC Packaging.