Media Relations

Media Relations from Cook and Schmid

By: Cook and Schmid  04/28/2014
Keywords: Advertising, Radio, Public Affairs

As former journalists and seasoned writers, we can frame your story and leverage current trends to land coverage in the publications that reach your target audiences. We know the media insiders because we lived on the inside for years. Our team includes former reporters with some of the largest metropolitan dailies in the country, as well as science and technology writers and editors from the top industry trade publications. We know what to pitch and how to pitch it to raise the profile of your brand and boost sales. Our team utilizes broadcast, print and web connections to communicate your news to the right audiences at the right time – leading to increased public awareness and measurable results.

Keywords: Advertising, Media Relations, Print Media, Promotion, Public Affairs, Radio

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Al and Laura Ries are right: The best brands are built with PR first. When strong positioning and a solid