Data Audit Services

By: SMARTe Inc.  06/29/2016
Keywords: Data Audit services, Ideal Prospect Profile,

Our Data Audit services can help you in understanding the hygiene of your existent contact data. We cover entire gamut of marketing & sales data that is stored and managed through tools like marketing automation, email marketing or CRM systems. Be it Tradeshow data, inbound leads data from website, landing pages, download forms etc.; we leverage our technology as well as domain expertise to slice-and-dice your data and provide you meaningful insights and recommended approach for data cleaning and management. After we receive your data that needs overhaul, we first set up the critical criteria like your database marketing objectives, Ideal Prospect Profile (IPP) – both firmographic and contact level, segmentation factors, etc. Then we scrutinize and analyze the database to identify gaps, categorize as per business relevancy and tabulate as Good Data, Filtered Data OR Bad Data. Then we recommend the appropriate approach for data cleansing and enrichment. Understand current health of your contact database Identify data to be refreshed, enriched, trashed, etc. Plan out future data sourcing /Appending strategy as per your specific requirement Pay only for clean-up of relevant data vis-à-vis entire current database

Keywords: Data Audit services, Ideal Prospect Profile,

Other products and services from SMARTe Inc.


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Database Cleansing

Data Cleansing is robust, methodical and systematic approach for contact database enrichment on a regular basis. SMARTe data cleansing services extract, de-dupe, standardize, analyze, validate and enrich contact data. Our team of domain experts shall validate all contact details to ensure they are most recent and complete.


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With this strategic launch of ‘Relevant Contacts’, SMARTe’s customers can now further streamline their data needs through a self-service model, resulting in high accurate data with much better match rate and greater insights to their required information. This cloud solution will be available in five different subscription models to suit diverse data needs from start-ups to large enterprises.


Bespoke Contacts - First Cloud Based Custom Contact Data Platform

So subscribe to our Bespoke Contacts platform that will grow as your needs grow with hands-on control to your own dedicated web portal that will help you in managing your sales & marketing efficiency.