Search Engine Marketing

Search Engine Marketing from DuNorth Marketing and Advertising Agency

By: DuNorth Marketing and Advertising Agency  09/08/2016
Keywords: Search Engine Marketing, Pay Per Click, Paid Search

Our Search Engine Marketing Process Competitive Analysis DuNorth’s SEM team will do a competitive analysis to see what your competitors are doing in terms of paid search. We will discover keywords that your competitors are not targeting to ensure we can capitalize on them. We will determine their bid strategy so we can include that in our strategy. This also includes a review of their landing pages and quality scores. Our goal is to be better than them thus getting you high quality clicks at a lower cost. Strategy Based on the competitive analysis we will develop a strategy that is aligned with your goals. We can target specific keywords in any way that the search user would search. We can target specific geographic areas. We can target certain times of day. We can target certain devices. We can virtually do anything to ensure we are getting you the most “bang for your buck.” Execute After the strategy has been created we will then execute on this strategy on the Google and/or Bing ad networks. Measure We will constantly measure the success of the campaign and adjust where needed. We will present you with reports over the life of your search engine marketing campaign. We will ensure that your campaign with us is successful!

Keywords: Bing Ads, Paid Search, Pay Per Click, Search Engine Marketing

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