Brand consultancy & market research firm

Brand consultancy & market research firm from Provoke Insights

By: Provoke Insights  07/21/2014
Keywords: Market Research, Business Marketing, Marketing Plan

Primary Research We provide consultative services to help identify consumer research needs and implement the appropriate methodologies including telephone surveys, focus groups, in-person interviews, online surveys, and online community boards. Provoke Insights manages quantitative and qualitative projects from concept through final presentation. Social Listening Social listening is a vital tool to help you understand what people are saying about your industry, brand, and competitors. At Provoke Insights, we take listening a step further by identifying consistent themes, brand advocates, and ways to enhance your brand positively in the social space. Trends Analysis It is essential to understand what is going on today and what is happening tomorrow to successfully compete in the marketplace. At Provoke Insights we determine how social, cultural, economic, political, and environmental trends impact your business. Industry & Competitive Intelligence To stay ahead of the competition, it is essential to understand what’s happening within your industry, as well as know what your competition is doing in regards to marketing. Provoke Insights analyzes all aspects of your competitors including market situation, promotions, channels, messaging, and touch points. Brand/Marketing Strategy It is vital for a business/product to have a differentiating and a compelling brand identity. We develop comprehensive plans to pinpoint your ideal messaging, target audience, and go to market strategy. Every plan is customized to meet your unique business objectives and needs. Social Strategy Increase your brand relevancy and encourage long-term engagement and advocacy by creating a two-way dialogue with prospects and customers. Provoke Insights constructs online and offline social engagement strategies for multiple social platforms including Facebook, Twitter, YouTube, Vine, and Pinterest. In addition, we provide the following information so you will succeed in the social space: Communication & Messaging Ecosystem Recommendations on channels, touches, frequency on all media: mass, digital, direct, social, OOH, POP. Plans determine media weight and investment by segments, as well as messaging hierarchy and strategy. Customer Experience Every customer interaction is vital for increasing your consumers overall lifetime value. Transform your customer experience by understanding your segments in every stage of the consumer journey: awareness, consideration, acquisition, loyalty, and win-back. We can help you with all aspects of the customer experience.

Keywords: Advertising Consulting Services, Brand, Business Marketing, Internet Marketing Consultant, Market Research, Market Research & Analysis, Marketing Consultancy, Marketing Consultant, Marketing Plan, Marketing Research

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Market Research

Provoke Insights is all full service market research firm specializing in advertising, communication, brand equity, product development, product launches, and