Social Media

By: Shelton Interactive  12/09/2015
Keywords: Email Marketing, Digital Marketing, Digital Marketing Agency

In today’s media environment, the first place most clients, readers, journalists and influencers will interact with your book or brand won’t be in person, it will be online—via your website and social media infrastructure. What kind of impression are you making? We work with our clients to develop social media strategies that get people talking about them—online and off. Our social media campaigns begin with an online brand audit, which allows us to take a closer look at a client’s current online footprint and make any necessary revisions before beginning to grow their presence. Next, we create a social media strategy focused on engaging readers or clients, building relationships with journalists and growing a platform with an eye on sales and new business. Then, we work through a series of social media training sessions, which provide specific, customized training for our clients to ensure they understand the social media platforms we will be focusing on. For some clients, we remain on board to manage their social media content, growing their online platform and offline business by engaging their audience. Most clients understand that they need to get more active online, but for a variety of reasons—from lack of time to lack of understanding—few take the necessary steps to build a large online platform. We work with clients who want to take the next step.

Keywords: Digital Marketing, Digital Marketing Agency, Email Marketing, Internet Marketing Agency, Internet Marketing Strategy, online brand audit, Online Marketing Agency, Social Media Designs, Social Media Training,

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