S.C FOY

S.C FOY from LIIRA MEDIA

By: LIIRA MEDIA  07/15/2015
Keywords: Ecommerce, Economical Search Engine Optimization

Background S.C FOY is a luxury leather manufacturer with a long history and great story. Originally founded by Samuel Calvert Foy in 1854, S.C Foy has been a successful company winning several local awards in and around Los Angeles, California. After rebranding and ownership transfers throughout the years, the company was revitalized as an online store with new leadership and original family members that still hand produce the leather products. Situation The website was in need of redevelopment due to non-functional technology. The site was not mobile friendly and contained a non-functional ecommerce platform. The broken functionality also proved difficult for the company to utilize in traditional sales outlets as well. Resolution S.C FOY brought LIIRA MEDIA in to redevelop the broken technology on the site. We also created a mobile-friendly product display layout that features large, high resolution images, showing off products in immaculate fashion. A basic promotional campaign was also put in place to help spur new business. The site features full ecommerce capabilities and a secure payment gateway, built into the framework of the site.

Keywords: Ecommerce, Economical Search Engine Optimization

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